Rizq x Pledges:
Small Farmer Rehabilitation Program
Pledges Inc. is partnering with Rizq to support the Kissan Dost Program through the Small Farmer Upliftment and Rehabilitation program 2026 across the flood-affected tehsils of the District Khanewal, Punjab, Pakistan. The partnership aims to implement input-based agricultural farming and rehabilitation focused primarily on maize cultivation to help revive and support the small-scale flood-affected farmers in the region.
Kissan Dost Program
Growing With Dignity
Rizq’s Kissan Dost program aims to empower small-scale farmers by providing resources, knowledge, and fair opportunities that enable them to grow sustainably and earn with dignity. The Kissan Dost Program connects farmers to communities, ensuring that every crop sown contributes to a hunger-free, equitable Pakistan.
Partnership
Why This Partnership?
The 2025 floods in Pakistan caused an agricultural emergency,
with over 2 million acres of cultivated farmland affected or
destroyed, causing massive damages to causing massive losses
to rice, cotton, and maize crops across Punjab. The worst
impacted were the small-holder farmers - whose entire
livelihoods depend on these crops.
The small-holder farmers in Pakistan are trapped in a constant
debt cycle, one in which they are forced to borrow from
middlemen at exorbitant interest rates - as high as 40-50%.
Crop damages due to instances like floods and droughts further
push these farmers into this debt cycle.
The partnership between Pledges and Rizq aims to provide these
farmers with secure form of finances in the form of inputs,
alongside provision of field-based agronomic advisory,
monitoring and market linkages at zero-interest rates.
71 small-holder
farmers onboarded
321
acres cultivated
High-quality
High-quality maize cultivation
Input financing
including certified seeds, fertilizers and micronutrients
Agronomic
advisory and monitoring services
Market
Linkages and Buy-back guaranteed
Gallery
Through The Camera Lens
